About Kodangs’ Expansion to North America
What Is Hello, New Neighbor?
Hello, New Neighbor is Kodangs’ introduction to North America in 2026. It represents the brand’s next step into the United States, led by the Kodangs USA team and official distributor after years of research, listening, and on-the-ground experience.
This chapter focuses on community, everyday usability, and thoughtful design rather than fast growth or trend-driven expansion.
Why North America?
Kodangs was drawn to North America by a shared mindset.
A growing appreciation for intention.
A balance between structure and freedom.
A preference for quality over noise.
These values felt naturally aligned, especially in a time when many people are reconsidering how they live, wear, and move through the world.
Why the Pacific Northwest?
The Pacific Northwest reflects how Kodangs approaches everyday life.
City and nature coexist.
Work and outdoor moments flow together.
Function meets expression.
From Seattle outward, the region mirrors the way Kodangs designs pieces that feel practical, adaptable, and expressive without trying too hard.
Is Kodangs Still a Thai Brand?
Yes. Always.
Kodangs remains rooted in Thai creativity and lived experience. Expanding into North America is not about replacing that identity, but allowing it to grow through new places, people, and cultures.
Who Is Behind Kodangs USA?
Kodangs USA is led by our official U.S.-based distribution partner, bringing Kodangs to life in the United States. This chapter is the result of long-term planning, relationship-building, and local collaboration. All launch visuals and video content were produced in the U.S., reflecting how Kodangs lives and moves in this new context.
For this session, we collaborated with Thai model and creator Nano, whose presence helped shape the natural rhythm and everyday feeling of this chapter.
What Does Kodangs Offer in the U.S.?
Kodangs creates high-quality lifestyle pieces designed for everyday movement.
Not performance wear.
Not trend-led fashion.
Just thoughtful items made to move with you through work, travel, city life, and nature, designed to adapt over time.
What’s Next?
A steady presence in North America.
Community-led storytelling.
Thoughtful product development.
Growth that’s slow, intentional, and rooted in care.
behind the scenes
With LoveÂ
Chanipa, Napatr, Thita, Tharm
Founder & US Partners Kodangs
Bangkok-based brand founder with experience in lifestyle design, brand building, and community-led expansion. Focused on creating practical, expressive pieces designed for everyday life across cultures and environments.
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